STRATEGY

E DESIGN

Strategic menu design and reengineering focused on profitability and value perception

WE CONTROL WHATS GETS SEEN

Don’t raise prices. Reframe how value is perceived

WE ENGINEER DECISION MAKING

Menu architecture that reduces friction and increases average spend

W

WE OPTIMIZE MENUS TO DRIVE REVENUE

HOW

USTOMERS

C

HOOSE

REAL CASE

Beverage menu design for RavioXO.

Developed as an academic project and later presented to the restaurant, which resulted in a direct job offer from the management team.

RavioXO

Category structuring

Highlighting strategic items

Price and hierarchy optimization

High-impact visual zones

by Dabiz Muñoz

OUR SERVICES

Two ways to turn your menu into a sales tool

STRATEGIC AUDIT

We analyze and redesign your menu to identify opportunities that increase profitability

MENU DESIGN

Built from scratch. No legacy constraints

We create menus designed to be read, understood, and chosen

Ideal for new openings or concept launches

01

02

+

RECONFIGURATION